ABOUT THE WORKSHOP

Greg Johnson portrait

Instructor: Greg Johnson

Whether it’s online news, a newspaper or a yearbook, it all starts with leadership — the individual or team in charge of the publication’s editorial direction. Through this workshop, students will develop key transferable skills such as accountability, flexibility, creativity and communication, working cooperatively to re-imagine a current news publication. 

This intensive workshop will train participants in strategies governing:

  • Editorial Leadership
  • Management Style
  • News Judgment
  • Diversity, Equity & Inclusion
  • Setting Policies & Procedures
  • Staffing Issues & Conflict Resolution

Participants will learn what success looks like through decision-making, role playing, making mistakes, and resolving errors. In addition to training and instruction, participants in this workshop will hear from journalism professionals for a better understanding of what it means to lead, accept responsibility, and thrive in real-world environments.

Greg Johnson made a successful transition from a newspaper and magazine editor to a web publisher. His career includes work for the independent press (The Bismarck Tribune; Cedar Rapids Gazette) and corporate in-house creative teams (University of Iowa Office of University Relations; UI Virtual Hospital; UI Hospitals and Clinics Marketing and Communications). During his retirement, Greg enjoys teaching UI School of Journalism and Mass Communication undergrads the principles of strategic writing, content marketing and leadership communications.


WORKSHOP PRICING

Registration TypeDouble-occupancy residentialSingle-occupancy residentialCommuter
Tuition$535$595$395

STUDENT WORK

2015